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PNC Foundation Grants totaled $51.3 million
PNC Charitable Sponsorships totaled $26.2 million
One of the greatest resources that allows us to positively impact our communities is the PNC Foundation, through which we actively support nonprofit organizations that enhance education, with an emphasis on early childhood education, and support the arts, as well as community and economic development. These areas define our philanthropic priorities and drive our community involvement.
As a Main Street bank, PNC takes pride in being an active member of the communities we serve. Community involvement is at the heart of our civic engagement and an extension of our commitment to look out for the best interests of all of our stakeholders. At the center of PNC’s community involvement is the PNC Foundation. Through the PNC Foundation, PNC works with high-quality community-based nonprofit organizations to understand and address issues that best align with our philanthropic priorities of early childhood education and community and economic development.
PNC Charitable Giving
In 2017, we made a commitment to invest $375 million in charitable giving over the next five years, and in 2018, we invested $77 million of that commitment into our communities through both sponsorships and PNC Foundation grants.
PNC Grow Up Great® is our signature philanthropic program that represents so much of what we believe in, including the opportunity for everyone to live their best lives from the very beginning. A bilingual program that supports education for children from birth to age five, Grow Up Great was founded in 2004 to enhance learning and development during a child’s critical first years and to specifically support low- to moderate-income families.
Our commitment runs deep. In 2018 alone, the PNC Foundation awarded nearly $18 million in grants and our employees volunteered more than 100,000 hours to support Grow Up Great.
In 2018, our work with DonorsChoose.org focused on four initiatives:
In honor of PNC Grow Up Great’s 15th Anniversary, PNC committed an additional $150 million, making the program a $500 million initiative supporting high-quality early childhood education in 40 markets.
In 2018, we supported our communities with
in charitable giving.
PNC employee volunteer hours
in Grants for Great Hours
children impacted nationwide
We honored nearly 40 early education teachers as Teacher Heroes for their efforts and involvement in the PNC/DonorsChoose.org alliance. Each Teacher Hero received a $2,000 gift card to fund a project in her or his classroom and a second $2,000 gift card to help seed other pre-K projects listed on DonorsChoose.org.
In 2018, our alliance with DonorsChoose.org funded more than 7,500 pre-K classroom projects across 22 states and the District of Columbia, impacting the lives of more than 385,000 students. Subsequently, we received Engage for Good’s 2018 Halo Award, which recognizes impactful CSR initiatives and cause marketing initiatives.
In 2018, we also provided funding to Fred Rogers Productions, a longtime PNC Grow Up Great partner, to hold 25 Be My Neighbor Days across the neighborhoods we serve. Be My Neighbor Days are inspired by the timeless values and themes of the PBS Kids series, Daniel Tiger’s Neighborhood.
Each Be My Neighbor Day focused on how children can be caring neighbors. Children decorated cards for veterans and seniors, assembled activity bags for hospitalized children, packed personal care bags for homeless shelters, and made toys for shelter animals. Most importantly, they learned that you’re never too young to show how much you care.
Grow Up Great’s traveling exhibit, the Mobile Learning Adventure (MLA), has been on the road since 2007. In 2018, the MLA made 173 stops, welcoming more than 39,000 visitors, including 19,000 young children. Each stop brings children and their parents/caregivers together for fun activities designed around the theme of dreams and goals and begins with families receiving a Passport Booklet to guide them on a journey through four activity stations:
Once each activity is complete, children receive an achievement badge sticker for their passport. At the conclusion of the adventure, families receive a Grow Up Great tote bag filled with activities and information to inspire them to continue turning everyday moments into learning opportunities.
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