As the demographics of the United States and PNC's markets shift, we're making every effort to get to know our diverse customer base and deliver solutions and services to ensure that we are meeting their needs — at every stage of life. To keep up with those changes, our Diverse Growth Segments team shares marketplace and cultural data and competitive intelligence with internal and external partners, making sure we apply the insights to everything we offer — from customer experiences to product innovation.
PNC provides a wide range of services to non-English speaking customers, including:
Financial Education for Spanish-Speaking Customers
PNC has Spanish versions of two of its websites that help users explore the fundamentals of money and credit management. These sites complement PNC’s Spanish-language financial education workshops on budgeting, borrowing and first-time home-buying, among other topics, and are important tools that help serve PNC’s Spanish-speaking customers.
Information about PNC's financial education resources for all customers can be found at www.pnc.com/financialeducation.
As part of our commitment to deliver an exceptional customer experience, we offer a variety of products and services to make banking easier, safer and more convenient for all customers, including those with disabilities.
To best serve those with a disability, we are focused on:
In the U.S. the number of non-traditional family structures continues to grow. More than 10 years ago, three PNC employees embraced our corporate value of Diversity & Inclusion and established the Planning for the Modern Family National Practice Group. The practice group addresses the unique financial planning needs of customers who do not identify as a traditional married couple with children.
Members of the group are highly credentialed wealth strategists who not only work with their clients, but also volunteer their time and share their expertise with our communities and the news media, which helps keep the needs of modern families front and center.
The practice group also serves as a go-to resource for our employees.
through our customer service interpretation services