Priority Issues

In 2015, PNC conducted a comprehensive materiality analysis to identify its priority issues while taking into account the concerns and expectations of internal and external stakeholders. This materiality analysis is a requirement of the Global Reporting Initiative’s (GRI) G4 framework and informed much of the content in this report.

As part of the materiality analysis, we worked with a sustainability consultant to conduct in-depth research, including surveying employees and conducting interviews with PNC executives, customers and suppliers, as well as public officials and community leaders.

We selected each participant carefully, surveying employees whose roles are relevant to the company’s environmental, social and governance issues, and interviewing external stakeholders who are familiar with PNC’s strengths, opportunities and impacts.

Priority Issues

Among other results, PNC’s analysis confirmed that financial performance, customer relations, data privacy and protection, community engagement, innovation and ethical conduct are the issues of greatest importance and impact to PNC and its stakeholders.

In addition to identifying the company’s priority issues, PNC’s analysis assessed the extent to which these issues impact various stakeholders. Below is a table that outlines the boundaries of these issues, all of which are mapped to GRI G4 Aspects or topics.

  GRI G4 Material Aspects Material within organization or external? Relevant external entities
Financial Performance Economic performance
Both Communities, competitors, customers, shareholders, NGOs, suppliers
Customer Relations Product & service labeling Both Customers, NGOs, regulators
  Marketing communications Both Customers, shareholders, NGOs, regulators
Data Privacy & Protection Customer privacy Both Customers, shareholders
Community Engagement Market presence Both Communities, competitors, customers, NGOs, suppliers
  Indirect economic impacts External Communities, customers, NGOs, suppliers
  Local communities External Communities, NGOs
Innovation N/A - GRI does not have relevant Aspects
Both Competitors, customers, shareholders, regulators, suppliers
Ethical Conduct Anti-corruption Both Customers, shareholders, regulators, suppliers
  Anti-competitive behavior Both Competitors, customers, shareholders, regulators, suppliers

Reporting Scope

PNC publishes an annual Corporate Social Responsibility (CSR) report. This is our second GRI-based report and has been prepared in accordance with the Core GRI G4 Guidelines, including the Financial Services Sector Disclosure. PNC’s 2016 CSR report covers the period of Jan. 1 through Dec. 31, 2016. Our most recent, prior CSR report was published in February 2016.

Together, We Prosper
2016 Corporate Social Responsibility

Summary of Our Efforts »
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Recognized for our Efforts

Corporate Awards & Recognition

High-Performance Franchise

  • Most Admired Companies (superregional banks), Fortune (2017)
  • Fortune 200 company (2016)

Diversity & Inclusion

  • "Best-of-the-Best" Top 30 Corporations for Inclusion, National Gay & Lesbian Chamber of Commerce/National Business Inclusion Consortium (2016)
  • One of the Best Places to Work for LGBT Equality, Human Rights Campaign (2016)
  • Top 50 Companies for Executive Women, National Association for Female Executives (2016)
  • Diversity Leader Award, Profiles in Diversity Journal (2015)
  • Top 10 Regional Companies for Diversity, DiversityInc (2016)
  • Top 25 U.S. ERG & Diversity Councils, Association of Diversity Councils (2015)
  • Top 50 Employers, CAREERS & disABLED (2015)

Employer of Choice

  • Great Workplace Award for Employee Engagement, Gallup (2016)
  • 100 Best Companies for Working Mothers, Working Mother (2016)
  • 2020 Women on Boards Winning "W" Company, 2020 Women on Boards (2015)
  • Best Employers for Healthy Lifestyles®, National Business Group on Health® (2015)

Military & Veteran Support

  • Top 100 Military-Friendly Companies, G.I. Jobs (2016)
  • Top Veteran-Friendly Companies, U.S. Veterans (2016)
  • Top 25 Military-Friendly Supplier Diversity Programs, National Association for Veteran-Owned Businesses (2016)


  • Community Reinvestment Award, Excellence in Cross-Sector Community & Collaboration Development for PNC’s Grow Up Great Early Education Initiative (2014)
  • U.S. Chamber of Commerce Foundation Corporate Citizenship Awards, Best Commitment to Education (2014)
  • Outstanding CRA Rating


  • Net-Zero Energy Certification (PNC's net-zero energy branch in Fort Lauderdale, Fla.), International Living Future Institute (2016)
  • Game Changer Award for Project Finance Innovation, Canadian Solar Industries Association (2016)
  • Leader in Climate Disclosure, Carbon Disclosure Project (2015)