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Vocabulary is central to a child’s early development


PNC’s 10-city pre-k initiative brings together community organizations to engage parents and caregivers in building their child’s vocabulary. 

Collaboration between the organizations is essential to the multi-disciplinary approach that teaches children new words through a variety of contexts. The program’s goal is to encourage everyday conversations and interactions like talking, reading and singing. Together, they help develop positive routines and habits that will support children’s development of vocabulary and forge an understanding of related words for the long-term. The series of videos below highlight a project in one of the 10 participating cities.

Childern listening to story



PNC’s Investment in Preschool Vocabulary

PNC and the Free Library of Philadelphia provide insights on the need to build pre-k vocabulary and the collaborative initiative to help young children learn new words in a multi-disciplined context.





Childern listening to story



Parents Help Children Discover New Words

PNC funded “Words At Play” in Philadelphia brings parents and children together to improve vocabulary development. The community-based program includes the city’s highly regarded cultural institutions.





Childern listening to story



A Mother’s Love Guides Her Young Son

Katrina wants the best for her son Isaiah. She immerses him in the PNC vocabulary development program at the Free Library of Philadelphia so he learns the skills to achieve his dreams.

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