Retail Finance

Flexible lending services for a dynamic retail landscape.

The Retail Finance group at PNC Business Credit is a reliable source of flexible capital to fuel changing business models throughout the business cycle.

We Get the Deal Done

We deliver consistent and reliable capital in all phases of the business cycle. It’s more than confidence of execution. It’s a Done Deal.

Our Approach

The PNC Business Credit Retail Finance group’s industry focus includes - but is not limited to - apparel, jewelry, furniture, home furnishings, accessories and electronics. By leveraging your assets, we are able go beyond the numbers and into your story to capitalize where you are headed instead of where you’ve been.

Our Retail Finance unit, with a portfolio in excess of $4 billion, delivers revolving lines of credit, term loans, junior secured and second lien lending along with comprehensive banking services across the U.S. and Canada, with the ability to meet capital needs from $10MM to $1B and beyond.

Lending Criteria

Delivering capital solutions for retail firms through the cycles with a relationship-based model that takes a changing retail environment into consideration.

  • Ability to meet capital needs from $10MM to $1B+.
  • Consideration of accounts receivable, inventory, machinery and equipment, trademarks and patents, real estate, and intellectual property.
  • Recognition of company vision, market position, management strength and key personnel.

We Get the Deal Done

At PNC Business Credit and Steel City Capital Funding, “Done Deal” is not a tagline. It’s who we are.

Consistent, creative, reliable capital in all phases of the business cycle delivered by leading dealmakers who are experts in their field. With us, it's more than confidence of execution. It’s a done deal.

AEO Inc logo 



Revolving Line of Credit

Lifestyle Clothing
& Accessories Retailer


Lids logo

a portfolio company of

Ames Watson, LLC


Revolving Line of Credit

Licensed Sports
Apparel Retailer

Fanatics logo 



Revolving Line of Credit
Joint Leader Arranger

Multi-Channel Licensed
Sports Provider


Our Team

Industry focused dealmakers with leading experience.

Marc Price

SVP & Group Head, Retail Finance   |   617-338-6068

Read Bio »

Marc S. Price

SVP & Group Head, Retail Finance

PNC Business Credit

Based in Boston, Price is responsible for oversight of new business development and portfolio management for PNC Business Credit’s retail finance specialty vertical.

Price joined PNC Business Credit in 2017 with more than 20 years of commercial finance leadership experience. He most recently served as co-head of Monroe Capital’s retail vertical, having previously been co-founder and leader of originations for Salus Capital Partners.

Price received his bachelor’s degree from Tulane University. He is a member of the Commercial Finance Association, Turnaround Management Association and Association for Corporate Growth.

Important Legal Disclosures & Information

*A portion of the funding provided by Steel City Capital Funding, a division of PNC Bank. Steel City Capital Funding provides Cash flow-based senior debt, junior secured, and second lien loans for sponsored and non-sponsored transactions.


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