Women in Business
Women to Excel in Their Business
                                 Women Who Achieve
Dawn Kroh
Business Details
Green 3 LLC
Indianapolis, IN

www.green3llc.com

Words of Wisdom

"Invest in yourself and go for it! Too often, women second-guess themselves instead of acting on their instincts. Bet on yourself. You will win."

Business Awards

more  2010 Monumental Affair Award for Landscape Architecture, Fountain Square


Community Involvement

more  Audit Committee Member and Founding Board Member, Central Indiana Ethanol
more  Board of Directors, Fountain Square Economic Improvement District
more  Board of Directors, New Day Winery
more  Board of Directors, Traders Point Brewing Company
more  Vice President and Past President, Southeast Neighborhood School of Excellence, Charter School
more  Physical Facilities Chair, Fountain Square Merchants Association

Read More Stories from Women Who Achieve
 

Dawn Kroh
President and Owner
Green 3 LLC



"I wanted to develop a relationship with a bank where I could walk across the street and get answers to my financial questions. I got so much more than that with PNC. My banker has helped me finance my building, establish a line of credit and fulfill all of my banking needs under one roof."


Getting Projects Off the Ground

Before she started her own business, Dawn Kroh was frustrated by the number of environmental and historic preservation projects sitting in limbo due to funding issues. An experienced environmental activist, Dawn knew how to write grants that would spur action. In 2002, she left her post as chief operating officer of a local landscape architecture firm to establish Green 3 LLC, a company dedicated to environmental planning and design, landscape architecture and grant writing.

Today, Green 3 has become a community project powerhouse. "We take the wonderful ideas cities, towns, nonprofits and other organizations have and help them secure the resources they need to get their programs up and running," says Dawn. "Our staff is equipped to take a project from the idea stage through planning, fundraising, design and construction."

Yet for all of that expertise, the Green 3 staff is a relatively small, eight-person team. "Our staff includes landscape architects who are whizzes at developing construction plans and environmental documents, historic preservationists who are outstanding graphic designers, grant writers who can construct and maintain native landscapes, and computer geeks talented in streetscape design," Dawn shares. The team also offers public outreach programs to those interested in environmental concerns.

"Our passion motivates us," Dawn explains. "We love trails, plazas, historical landmarks, the environment. Our clients see that, and grant reviewers feel it. Our drive to effect positive change fuels our success."

A True Community Participant

Situated in a restored historic building in the heart of Fountain Square in Indianapolis, Green 3 is known as a leader in large-scale transportation projects in Indiana and the go-to resource for landscape restorations, riverfront revitalization, park trail design and recreation planning.

The firm is committed to working with local businesses, including PNC, which has provided its banking services for the past eight years. "When we moved our business to Fountain Square, I wanted to develop a relationship with a bank where I could walk across the street and get answers to my financial questions," says Dawn. "I got so much more than that with PNC. My banker (a PNC-Certified Women's Business Advocate) has helped me finance my building, establish a line of credit and fulfill all of my banking needs under one roof."

Dawn is enthusiastic about her Indianapolis clients' growing interest in environmentally sound, sustainable design, and she is committed to leading the way toward a greener path in the town she has called home for 19 years.

"The green trend hasn't hit full-force here yet," she says, "but it will. You can see it coming like a freight train. We're prepared to get our clients and communities on board. It's a very exciting time to be in environmental design."