- Centralize multi-site cash flow for clean reporting and visibility.
- Implement fraud controls to boost buyer confidence.
- Speed up closing to strengthen the quality of earnings.
- Track essential KPIs to signal discipline and justify higher exit prices.
Here's the truth about healthcare practice exits: They're priced on confidence as much as performance. So, how do you make your numbers trustworthy and your practice an easy "yes" for buyers? The good news is that a handful of practical treasury moves may substantially influence valuation. This article discusses how to improve perceived earning quality and, therefore, exit price.
"Treasury Hygeine" Raises Exit Value
If you wonder if good "treasury hygeine" is worth the effort, consider this: Buyers are willing to pay more for repeatable earnings. Meanwhile, they tend to negotiate discounts when they see messy cash movements and slow closings.
Let's explore simple yet impactful banking and posting habits to make your numbers trustworthy without adding headcount or complexity.
Centralize Multi-Site Cash Flow
Minimizing those "where did the money go?" moments is essential for achieving consolidated, clean reporting. Use one master operating account (i.e., a deposit account) and create Zero Balance Accounts (ZBAs) for each location or service line. With this setup, you may track deposits locally and sweep them to the master daily for enhanced visibility.
You may also add a small refunds/return subaccount to prevent refund activities from clouding your operating balance. Additionally, keep a modest target balance in the master operating account and sweep the excess to a savings or Money Market Deposit Account (MMDA) to make your money work harder.
Turn on Critical Security Controls
Buyers prioritize low fraud risks, which translates into a stronger quality of earnings (QoE). These controls may help protect your business and reduce unpleasant surprises:
- Positive Pay with payee match blocks altered or counterfeit checks. You may decide exceptions online in minutes to avoid holding up transactions.
- ACH blocks or filters deny unknown debits by default, allowing only pre-approved payers and processors to pull funds from an account.
- Dual approvals for ACH or wires separate request creation from approval, while real-time alerts flag large credits, debits, and ACH returns for review.
Close Faster with Clean Data
Buyers want to know that you have a fast, predictable close process. Start by auto-posting remittances — shift payers to electronic remittance advice (ERA) and electronic funds transfer (EFT) so adjudication files (835) and funds arrive at the same time, and you may post revenue as soon as funds land. Then, standardize descriptors across payers, processors, and locations so bank exports always match your electronic health record (EHR) or practice management system.
Additionally, align settlement files with deposits by pulling daily funding reports from your merchant services provider, match them to deposit account credits by amount, date, and trace number, and label fees and chargebacks consistently.
Follow this short daily checklist for a tight, reliable process:
- Pull ERA/EFT and merchant funding reports.
- Match deposit account credit (amount, date, trace).
- Post adjustments and patient responsibility.
- Queue legitimate refunds and note exceptions with an owner and due date.
Improve KPIs Buyers Scrutinize with This 30-Day Clean-Up Plan
Buyers look beyond revenue to assess how efficiently and predictably cash moves. Publishing a consistent set of monthly KPIs builds buyer trust and facilitates due diligence. Here's what metrics to track and why:
- Days Sales Outstanding (DSO). Buyers often equate a downward DSO trend with strong cash discipline.
- Refund cycle time. Same-day processing after approval correlates with satisfactory patient experience and solid internal controls.
- Exception rate from Positive Pay and ACH filter catches. Fewer exceptions imply lower perceived risks.
- Close time (i.e., the number of days to close the month) and chargeback ratio. These optional metrics demonstrate operational maturity.
So, how do you improve these KPIs? Implement this focused clean-up plan to make your practice buyer-ready in 30 days:
- Week 1: Establish the master deposit account and ZBA structure, enable Positive Pay and ACH filters, and turn on alerts for large or unusual activity.
- Week 2: Enroll top payers in ERA/EFT, standardize payer and settlement descriptors, and publish a one-page daily close checklist.
- Week 3: Connect merchant funding reports, pilot same-day posting, and run a controlled refund cycle.
- Week 4: Publish the KPIs, tune alert thresholds to reduce noise, and document the process for your data room.
Turn Treasury Discipline into Exit Advantage
Treasury hygeine boost buyer confidence. Centralizing cash flow, tightening controls, and producing fast, predictable closes help position your practice as a well-run, transferable practice worth a premium.
A reputable, healthcare-experienced bank like PNC may be able to help you build clean treasury operations to reduce perceived risk, shorten diligence cycles, and protect valuation. Book an appointment with our banker to see how we may help you set your exit up for success.